Launch of 'We're Breastfeeding Friendly Longford' in Edgeworthstown library

'We’re Breastfeeding Friendly Longford' is to be launched on Monday, October 7 from 11am to 1pm in Edgeworthstown Library.

The launch will showcase the many supports available to breastfeeding mothers.

The initiative aims to help to normalise breastfeeding and support community spaces, businesses, and other organisations to promote themselves as welcoming places for breastfeeding mothers.

'We’re Breastfeeding Friendly Longford' is supported by Healthy Longford through Healthy Ireland funding.

This launch event takes place during National Breastfeeding Week which runs from October 1 -7.

'We’re Breastfeeding Friendly Longford' is an initiative from the Longford Breastfeeding Project interagency group.

The group aims to build awareness of the role of breastfeeding, along with other forms of feeding, to support parents.

It also aims to normalise breastfeeding and work with local businesses and organisations so that they can become better able to help breastfeeding mothers.

This work includes creating more comfortable and accessible environments for mothers who need to breastfeed.

This includes ongoing work with Longford Shopping Centre and all County Longford libraries.

Research shows that mothers feel comfortable when breastfeeding if they are met with a welcoming, helpful attitude from employees and others, including customers, knowing, and accepting that babies may be breastfed there.

Longford Breastfeeding Project also focuses on education, linking in with communities across Longford to raise awareness of the support available for breastfeeding mothers.

The group also promotes antenatal colostrum harvesting for all pregnant women.

For further information on the We’re Breastfeeding Friendly Longford and the Longford Breastfeeding Project, contact healthylongford@longfordcoco.ie or call the Healthy Longford coordinator on 087 277 7843.