Soul Boutique in Longford celebrates one year in business

To mark their first year in business Soul Boutique is having a special customer evening on Saturday, April 20 starting around 7pm.

Proprietor Bernie Griffin says the event is a way to say 'thank you' to all who frequented her outlet over the last year and a chance for new customers to see what the buzz is about: “On the night we are inviting shoppers in to a special evening where they will get a preview of our new summer stock range,” Bernie said.

As part of this the event there will be a surprise TV personality in attendance on the night who will be wearing some of the new range of clothing: “We will also have a make-up session with Sharon D and there will be prosecco, canapés and a 10% discount offered on the night as a thank you to our customers.”

In the heart of Longford, nestled on Dublin Street, Soul Boutique has been making waves as one of the town's most vibrant shopping destinations. As it marks its first anniversary, the boutique stands as a testament to owner Bernie's vision: to provide trendy, affordable fashion while fostering self-confidence in every shopper.

Over the past year, Soul Boutique has not only become a go-to spot for fashion-forward locals but has also attracted visitors from far and wide seeking its unique shopping experience. Bernie, the driving force behind the boutique's success, attributes its growth to the unwavering support of the community and the dedication of her loyal clientele.

“Our customers are absolutely lovely,” Bernie shares with pride, “They're not just from Longford; they come from all around for the unique shopping experience at Soul Boutique.”

Reflecting on the thriving business community on Dublin Street, Bernie emphasises the collaborative spirit among local retailers: “It's a fantastic community here,” she enthuses, “Everybody supports each other.”

Soul Boutique has carved out a niche for itself by curating collections that blend modernity with functionality and sustainability. From renowned brands like Henriette Steffensen Copenhagen to exclusive lines such as Alembika and Ozai N Ku, the boutique offers a diverse range of styles to suit every taste and occasion.

For Bernie, Soul Boutique is more than just a fashion hub; it's a haven where fashion meets inclusivity: “At Soul Boutique, we cater to individuals of all shapes, sizes, and ages, offering clothing that not only looks fabulous but also provides comfort and empowerment.”

As Soul Boutique celebrates its first milestone, it continues to stand as a beacon of style, affordability, and inclusivity in Longford's bustling retail scene. With its commitment to quality garments and unparalleled customer service, the boutique invites fashion enthusiasts to embark on a journey of self-expression and confidence, one outfit at a time.