Longford business gets Late Late boost

A newly established renewable energy firm with strong Longford connections is hoping an appeareance on the Late Late Show at the weekend will provide the neccesary kickstart to its operations both at home and abroad.

A newly established renewable energy firm with strong Longford connections is hoping an appeareance on the Late Late Show at the weekend will provide the neccesary kickstart to its operations both at home and abroad.

Esound Energy Ireland is fronted by aspiring young Colehill entrepreneur Garret Flower and his Dublin business partner Devan Hughes. The company has survived a testing first six months thanks in part to two main contributory factors-a low cost base and a growing interest in the potential of the green economy.

And last Friday, Esound Energy Ireland got undeniably its biggest slice of public exposure to date on RTE’s Late Late Show.

“It was great to get on and tell people how it (company) is going,” said a quietly satisfied Garret on Monday.

After graduating with a degree in accounting last year, Garret’s decision to initiate a new enterprise came largely on foot of a depressed labour market.

With dole queues growing ever longer and the country facing financial meltdown made worse by a collapsed banking sector, Garret began looking at options in the ‘green’ sector.

Eight months later, Esound Energy Ireland has established itself as one of the country’s fastest growing conservation companies, through its unique energy saving lighting products.

“We just began researching and saw that there were huge savings to be made by businesses in how they manage their lighting. I got in touch with my uncle in the US and he put us in contact with somoene who was a big player out there and who had turned over around €2bn in these types of products,” he added.

It was a move which effectively sealed the company’s foundation in Ireland and the wider European market.

“We have begun to propose pilot programmes to businesses around Ireland, where huge savings can be made, with no reduction to light quality. The products have been hugely successful in the US, where our lighting solutions can be seen in over 200 companies.

“If people could see the savings businesses could make with our products, every finance officer in the country would sit up and take notice.”

Now based in Dublin, Garret and Devan are focusing much of their attention on the commercial sector before homing in on its domestic equivalent. Should their plan succeed, the possibility of a US LED energy led firm opening an office on this side of the Atlantic could well be in the offing.

“It has been challenging alright,” Garret mused when asked about his first eight months in business. “We have seen what other businesses have been doing and how they have tried to cut costs. We have had to pump everything in as well as keep ourselves (in Dublin), but it will be worth it in the long run.”